Saudi Electronic University eCommerce Business Presentation
Saudi Electronic University eCommerce Business Presentation
E-commerce business
golden scent is a two-part compound word.
golden scent is an online retailer providing a wide range of perfume items, including machines, grinders, and other perfume-related materials. At golden scent, you can find everything you need for your perfume capsule device, from the devices themselves to the accessories, replacement parts, and after-sales care goods, all under one roof. golden scent also offers the best customer support in the industry. golden scent offers a wide range of information and explanations to assist device owners in managing and maintaining their devices.
Machines, grinders, equipment and appliances that are used to make perfume or to consume perfume are included in this category.
Capsules – instant coffee capsules in this form are an innovative step forward for the industry.
Different types of perfume and the goods made from it
Sweeteners, including as flavorings and syrups, are an important part of the coffee-brewing process.
Tools for distillation – a distillation instrument
When it comes to enjoying perfume , nothing beats application from one of the finest perfume mugs. Glasses of all shapes and sizes are available(Tarigan, W., Thamrin, T., Sembiring, L., Sembiring, I., Silalahi, H., & Sihaloho, T. P. (2021). Saudi Electronic University eCommerce Business Presentation
Parts for the shop’s machinery, tools, gadgets, and appliances are spare parts goods that may be used to supplement the shop’s inventory.
Customers may buy a variety of perfume goods, equipment, and other ingredients for making perfume online at golden scent Online Store. At golden scent , you can find everything you need for your perfume capsule device, from the devices themselves to the accessories, replacement parts, and after-sales care goods, all under one roof. golden scent also offers the best customer support in the industry. golden scent offers a wide range of information and explanations to assist device owners in managing and maintaining their devices. They may get in touch with the company through a variety of methods, including email, a toll-free phone number, and social media. They adhere to the return and exchange policies, use local couriers and delivery services, and make payment alternatives more convenient by accepting Visa and MasterCard from worldwide partners as well as accepting payment via online payment centers.
Customers’ faith in us is our greatest achievement, and it is the key to our long-term success, and we work tirelessly to preserve and strengthen this trust as the foundation of our business.
We want to provide much more than simply perfume ; we want to offer an experience!
We’re excited to keep expanding our store’s inventory and expanding the range of services we provide, so that you, our valued client, will be able to take advantage of more innovative items at rates that are always in line with the local market.
The money comes from the sales of its items, which are advertised on the company’s website and on social media.
Customers can expect to see more new goods in the shop, all of which will be provided at affordable pricing for the local market, as Simply golden scent continues to expand its product offerings and services.
Web/Direct Sales are the company’s primary income generators. Sales of their items that have been published online or for sale are the primary source of income for the company.
In terms of commodity markets, perfume is the second-largest after oil, and expansion is projected to continue for some time(Roy, U. K., & Tang, W. (2021). We are pleased about the prospects that golden scent has in the bigger and neighboring regional markets, given its expansion and the good opportunity it provides for new enterprises to join this market.
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Customers may learn more about golden scent brand and products by following them on social media and visiting their website. As well as advertising, freebies, and mobile apps may be used on social media.
golden scent company may benefit from the use of social media by attracting new consumers, soliciting feedback from existing ones, and fostering a sense of community among existing clients.
expand your presence into new markets, especially foreign ones
lower marketing expenses by doing market research. Saudi Electronic University eCommerce Business Presentation
developing client networks and advertising are two ways to boost income.
Increase the visibility of your website and its search engine position by using job networking sites like LinkedIn to find and hire qualified employees. Keep an eye on the activities of your rivals.
- Describe the system’s layout.
The system’s design should be explained in depth (business objectives, system functionality, information provided)
By growing the goods and services we provide our customers and broadening the services we provide, golden scent System hopes to continue to grow its shop and the honorable client will see more new things in the store, which will always be supplied at reasonable pricing for the local market.
In addition to a wide variety of perfume goods, golden scent Online Store offers perfume machines and other perfume essentials for purchase online. At golden scent, you can find everything you need for your perfume capsule device, from the devices themselves to the accessories, replacement parts, and after-sales care goods, all under one roof. golden scent also offers the best customer support in the industry. golden scent offers a wide range of information and explanations to assist device owners in managing and maintaining their devices. They may get in touch with the company through a variety of methods, including email, a toll-free phone number, and social media. They adhere to the return and exchange policies, use local couriers and delivery services, and make payment alternatives more convenient by accepting Visa and MasterCard from worldwide partners as well as accepting payment via online payment centers.
Provided data includes: Simply There are a wide variety of perfume items and equipment available for purchase online at golden scent golden scent. At golden scent, you can find everything you need for your perfume capsule device, from the devices themselves to the accessories, replacement parts, and after-sales care goods, all under one roof. golden scent also offers the best customer support in the industry. golden scent offers a wide range of information and explanations to assist device owners in managing and maintaining their devices.
You may get a wide variety of various perfume goods and other perfume essentials in their online to digital catalog.
A dynamic collection of text and images: golden scent makes advantage of a traditional online catalog’s language and visual layout, which makes it simple and intuitive to use. Its goal is to make things as simple as possible for clients.
Can you think of any ways to make this system even better?
One of the most significant areas for development is the inclusion of more technical specifications of the company, detail, and more secure payment processing, and of course, the web design should be updated on a regular basis to deal with the newest, expanding, and competitive perfume enterprises..
- Describe the existing aspects of company e-commerce
Do you know what’s currently available on the site?
On the current website you may see and purchase products as well as create a user account and get a discount.
These characteristics are irritating to consumers, what are some examples of them? Take a few photos.
Attached is a photo of the subject.
It’s the filter button that doesn’t function at all that’s frustrating.
The present elements of the website can be improved upon, so what can you do?
As a consumer, I should be able to save time by searching and sifting through all of the things that interest me.
- Describe the e-commerce procedure in company.
Describe in detail the whole process of a customer visiting a website and then making a purchase.
Visits the webpage of a customer
The customer inspected, selected, and searched for the thing he/she desired.
Performs a verification of the relevant technical requirements.
Include the number of items you’d like to purchase.
Add to cart.
Ensure that you include accurate contact and delivery information.
Phase of payment.
A receipt for the transaction.
a methodical approach
Product delivery.
Verifies the contents of the bag.
It’s possible to send it back or get a replacement (if there is an error to the ordered product)
What may be made better as a result of this process?
It is important to emphasize the product’s limited technical characteristics so that the client may give it a positive review and make an informed purchase decision
Designing the website is the fifth step in the process
Evaluate the website’s design based on the eight most critical aspects in effective e-commerce site design (ease of use, ease of purchase, simple graphics … etc.). You must take into account all of the variables.
- Usefulness: golden scent has benefited from this feature so far.
Technical specs aren’t paid much attention, therefore I’m not quite happy with the information.
- Ease of use: the interface is simple to understand and follow.
If the same goods appear in more than one product category, it’s considered duplicate navigation.
It’s simple to buy since the transaction takes place through the Internet.
Links to other social media networks are given for verification on many browsers. Saudi Electronic University eCommerce Business Presentation
Visually basic, yet nonetheless instructive and understandable
The content is readable and can be read, however the formatting is not very nice at all.
For e-commerce success, what has to be done to make this site one of the best?
Although the site’s content design may need some work to make it more appealing to online shoppers’ eyes, it nevertheless accomplishes its intended goal.
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- Software for business
If you’re building an e-commerce website, you’ll need more interactive features, such as the capacity to process client orders, clear credit card transactions in real-time, consolidate pricing and product databases, or even alter advertising on the screen depending on user attributes (Chopra, A., Joshi, N., & Saxena, S. (2021).
Describe the various kinds of software utilized to carry out the existing functions of the website.
golden scent website has just a minimal amount of software installed.
How may the software be made better?
A data management service may help them handle order processing in a safe and efficient manner. Even more so in the area of payment processing, which is critical.
- Paying and Protecting Yourself
In the online shop, what payment options are available?
Maroof
Pay as You Go
Apple’s payment system, called Apple Pay, is
Visa
Mastercard
Mada’s Payroll
What additional options are available? What’s the rationale for this?
International payments could be made easier by including PayPal or Payoneer as a payment option.
In this digitally-driven industry, they should be able to keep up with the current trends and new financial marketplaces, so they may accept cryptocurrency as payment as well.
What are the security measures in place on the website?
None
What further innovations are possible? What’s the rationale for this?
Third-party authentication should be added to payments, notably for credit and debit card transactions. To protect both parties, an extra layer of protection has been added to the system.
What is the online store’s current privacy policy? Tell us how and why you gather and utilize that information?
There isn’t any such policy in place.
What more may be included in the privacy statement? What’s the rationale for this?
Adding an online privacy agreement form signed by the customer to ensure that the firm will be held accountable if a breach occurs is an extra data privacy policy.
Marketing and advertising strategies and methods may be categorized.
What are the e-commerce company’s current online, offline, and social media marketing strategies?
Using Discounts and Wholesale Prices in Online Marketing
No data is provided for offline strategies since the company now exclusively provides services over the internet.
Brand recognition, product launch, and significant market penetration are some of the goals of social media marketing strategies.
What can be done to enhance the company’s marketing efforts?
Creating a significant and visible campaign to establish the brand as the company’s flagship is a vital enhancement.
Be aware of your competition.
Look at the website of one of your selected company’s competitors in the same industry (locally or worldwide). Explain why the competitor’s website is better or worse than the one you’ve picked. An explanation should accompany the screenshots. Saudi Electronic University eCommerce Business Presentation
Competitive Website Selected: Starbucks
golden scent began out as a tiny and local firm; however, the competitor’s website is more polished since they are a worldwide corporation. It’s impossible for me to declare that golden scent website is worse, but comparing it, golden scent website could learn how to simplify and make it more user-friendly and adhere to clear formatting.
What can you accomplish by taking notes on what your competition has done?
Using a “benchmark,” we may learn that golden scent should embrace a concept of a good website characteristic, following the example of the rival but not precisely imitating it. Rather of copying their ideas, we should just follow in their footsteps and learn from them.
References
Chopra, A., Joshi, N., & Saxena, S. (2021). Ecommerce Business Operations: Going Beyond Normal through Knowledge Management.
Roy, U. K., & Tang, W. (2021, July). Transformation the Business of eCommerce Through Blockchain. In International Conference on Human-Computer Interaction (pp. 85-91). Springer, Cham.
Tarigan, W., Thamrin, T., Sembiring, L., Sembiring, I., Silalahi, H., & Sihaloho, T. P. (2021). FP_Tree ASSOCIATION RULE MINING ECOMMERCE PRODUCT ADVERTISING EFFORTS TO IMPROVE PRODUCT BRAND SALES STRATEGY TO SUPPORT ECOMMERCE BUSINESS IN INDONESIA. International Journal of Social Science, 1(3), 225-232. Saudi Electronic University eCommerce Business Presentation
