STRATEGIC PLAN IN HEALTH CARE ORGANIZATION

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When a patient arrives in an emergency department with a dangerously high fever, a nurse typically knows before treatment begins how he or she will evaluate the effectiveness of the intervention.

Evaluation is a critical component of any planned change, and it is essential to integrate it into the design and implementation of a strategic plan.

In this Discussion, you examine the significance of evaluation for the change you are proposing through your Course Project.

How would you integrate evaluation in your strategic plan? How long would it take for the proposed change to become status quo, or refreeze, and what is an appropriate timeline for evaluation?

To prepare:

Review the information presented in this week’s Learning Resources. Reflect on how to develop an evaluation plan as part of the strategic planning process STRATEGIC PLAN IN HEALTH CARE ORGANIZATION

Refer to the balanced scorecard you have created for your Course Project. How would you evaluate the effectiveness of the proposed change using the metrics on your balanced scorecard? What other elements of your strategic plan may be important to consider as you design the evaluation plan?

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Think about the timeline you would propose for evaluation. Consider the following:

How and when would you conduct evaluation?

Why is refreezing important? What strategies could you employ to facilitate refreezing?

Would you continue to evaluate the planned change further in the future? If so, how?

Post an explanation of how you would develop an evaluation plan for your proposed change.

Outline an initial timeline for evaluation, and explain at least two strategies you would incorporate to encourage refreezing.

Share insights you have gained about the process of planning evaluation.

Read a selection of your colleagues’ responses.

Respond to at least two of your colleagues on two different days by offering additional ideas for refining their approach to evaluation and proposed timeline.

Required Readings

Holden, D. J., & Zimmerman, M. A. (2009). Evaluation planning here and now. In D. J. Holden & M. A. Zimmerman (Eds.), A practical guide to program evaluation planning: Theory and case examples [Sage e-book].

Retrieved from the Walden Library databases.

This chapter examines issues that should be considered before and during the planning process to determine the approach and design for evaluation. It includes a focus on stakeholder involvement.

Sridharan, S., & Nakaima, A. (2011). Ten steps to making evaluation matter. Evaluation and Program Planning, 34(2), 135–146.

Retrieved from the Walden Library databases.

This article presents steps for developing and implementing evaluation, with a focus on paying attention to the specifics and complexity of a program or intervention when designing evaluation. “The specific problem that is discussed in this paper is: how can the act of evaluation help with program planning, implementation, and sustainability?” (Sridharan & Nakaima, 2011, p. 136). STRATEGIC PLAN IN HEALTH CARE ORGANIZATION

 Markowitz, E. (2010, September 15). How to write an executive summary. Inc. Retrieved fromhttp://www.inc.com/guides/2010/09/how-to-write-an-executive-summary.html

Although this focuses more generally on creating an executive summary for a business plan, the information is useful for crafting the executive summary for your strategic plan.

 Thakur, S. (2011, June 9). Tips on preparing an executive summary of a strategic plan.Bright Hub. Retrieved from http://www.brighthub.com/office/entrepreneurs/articles/87293.aspx

You will craft an executive summary for your Course Project. This website provides an overview on the process of developing an executive summary for a strategic plan.

Required Media

Laureate Education (Producer). (2013e). A critical element [Video file]. Retrieved from https://class.waldenu.edu

Note:  The approximate length of this media piece is 3 minutes.

Dr. Carol Huston discusses evaluation, including key questions you need to ask for your evaluation and how to avoid common pitfalls.

Process Flow Analysis

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Have you ever encountered a process that had too many steps or was overly complicated? Perhaps you examined the process and looked for areas where you could remove steps or simplify its flow. If you did, you were conducting a process flow analysis.

Process analysis is an important step in determining the financial well-being of an organization and pinpointing areas where changes could help improve the bottom line. In this Assignment, you will create a process flow analysis (also known as workflow diagramming) for an activity in your own organization (or one with which you are familiar).

To prepare:

  • Review the information in the Learning Resources (including the Media) for this week dealing with how to perform a process flow analysis Process Flow Analysis.
  • Identify a process that is completed on a consistent basis in your organization (or one with which you are familiar). Examples of a process include such things as how a patient is moved through the system, or what must occur to prepare an examination room or hospital room for the next patient.
  • Create a simple flow analysis map detailing the process using Microsoft Word using one of the methods below:
    • Select SmartArt from the Insert menu and select a diagram that matches the flowchart structure you would like to use.
    • Select Shapes from theInsert menu and select the shape that matches the flowchart piece you would like to use. Continue inserting shapes and connect them using the arrow shapes.
  • Reflect on the ease or difficulty of obtaining the necessary information to create your flow analysis map.
  • Identify “white space” as defined in the article, “Hospital Operating System: Unleashing Throughput Potential” found in the Learning Resources for this week.
  • Determine strategies for improving the process flow.
  • Reflect on the role of the process flow analysis in financial decision making and how it can have positive impacts on the process. Attach your Flow Analysis Map to your Discussion post.

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Describe the process you analyzed and how you went about gathering the necessary information to create your flow analysis map.

Identify specific areas of white space that need to be addressed and propose strategies for improving the process.

Analyze how process flow analysis can be a useful tool in financial decision making and the ramifications of not using it. Be sure and include your flow analysis map when you turn in your paper.

Reminder: This Discussion assignment serves as your Portfolio Assignment for this course. Be sure to save this Discussion Assignment on both your hard drive and on an external drive.

By Day 3

Describe the process you analyzed and how you went about gathering the necessary information to create your flow analysis map.

Identify specific areas of white space and propose strategies for improving the process.

Analyze how process flow analysis can be a useful tool in financial decision making and the ramifications of not using it. Be sure and include your flow analysis map as part of your post. Process Flow Analysis

ARTICLE REVIEW

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 For this assignment, choose a peer-reviewed article to review. Use the databases within the CSU Online Library, or use another source that contains peer-reviewed articles. Choose the article from one of the following topics: ARTICLE REVIEW

 statistics in health care

data collection related to health care

ambulatory care

residential care

 The purpose of this assignment is for you to practice reviewing articles that contribute to the industry. The authors of these articles are researchers and professionals who have shared or experimented with ideas that demonstrate potential to improve the industry.

As a professional in the industry, it is in your best interest to review the literature and trends. This provides you with the opportunity to read about what was successful and how it was accomplished.

Plus, it allows you to analyze what was unsuccessful, how you can improve it, or at least how you can avoid repeating the mistakes of others. Use these skills to contribute to research papers and other scholarly writings. If you have not already, hopefully, you will contribute to the industry by publishing an article and sharing with your community of peers.

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 As you read the article you choose for this assignment, consider the following questions:  How could the topic of this article apply to your personal or professional life? How could it apply to an organization you have observed?

 The article you choose must meet the following requirements:

 be peer reviewed, relate to the concepts within this course, and be at least ten pages in length.

 The writing you submit must meet the following requirements:

 Be at least two pages in length, identify the main topic/question, identify the author’s intended audience, and summarize the article, analyze the article, evaluate how the article is related to your topic, and explain what you learn from this article.

 Format your Article Review using APA style. Use your own words, and include citations and references as needed to avoid plagiarism. ARTICLE REVIEW

Health Care Challenges Of An Aging Population

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 Accordingto the CDC, “in the United States, the proportion of the population aged >65 years is projected to increase from 12.4% in 2000 to 19.6% in 2030,” (CDC, 2003, para. 2). Caring for this aging population is going to be one of the greatest challenges facing the health care industry. Not only will the number of individuals requiring care rise, but so will the cost. As poignantly stated by Crippen and Barnato, “unless we change the practice of medicine and reduce future costs, and explicitly address the ethical dilemmas we face, there may come a time when our kids simply cannot afford us” (2011, p. 128).

In this Discussion, you will examine the ethical issues that the United States and other nations must address when faced with the health care challenges of an aging population. Health Care Challenges Of An Aging Population

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To prepare:

  • Consider the ethical aspects of health care and health policy for an aging population.
  • Review the Hayutin, Dietz, and Mitchell report presented in the Learning Resources. The authors pose the question, “What are the economic consequences, now and for future generations of taxpayers if we fail to adapt our policies to the changing reality of an older population?” (p. 21). Consider how you would respond to this question. In addition, reflect on the ethical decisions that arise when dispersing limited funds.
  • Contemplate the impact of failing to adjust policy in accordance with the changing reality of an older population.
  • Reflect on the ethical dilemmas that arise when determining expenditures on end-of-life health care Health Care Challenges Of An Aging Population

HEALTH COMMUNICATION

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Required Reading

Centers for Disease Control and Prevention [CDC]. (2011). Gateway to health communication & social marketing. Risk communication. Retrieved on August 1, 2016 from http://www.cdc.gov/healthcommunication/risks/index.html

Melanson, M. A., Geckle, L. S., & Davidson, B. A. (2012). Risky business: Challenges and successes in military radiation risk communication. U. S. Army Medical Department Journal, July-September, 82-87. (Use “Academic Search Complete” search engine in the Library Portal)

National Commission for Health Education Credentialing, Inc. (NCHEC). (2017). Areas of responsibility for health education specialist 2015.  Retrieved from https://www.nchec.org/assets/2251/hespa_competencies.pdf

Oklahoma Rehabilitation Council. (2016). Advocacy toolbox. Retrieved from https://orc.okstate.edu/content/advocacy-toolbox HEALTH COMMUNICATION

Oklahoma Rehabilitation Council. (2016). Writing Op-Eds and letters to the editor. Retrieved from https://orc.okstate.edu/content/writing-op-eds-and-letters-editor

Society for Public Health Education (SOPHE). (2017). Health education specialist. Retrieved from http://www.sophe.org/careers/health-education-profession

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Homework Assignment

For this Case Assignment, you will be using the CDC Risk Communication resource provided in your required readings section.

Step 1: Go to the website and, under Risk Communication, click on “Emergency Preparedness and Response.”

Step 2: Read through the information on this page and then click on “Information on Specific Types of Emergencies.”

Step 3: Next, browse through this information and click on “Recent Outbreaks and Incidents.”

Step 4: Under “Select a Year,” click any from 2015 to the present.

Step 5: Choose one of the recent outbreaks for your investigation.

In your paper:

  1. Identify the incident/outbreak you selected for which risk communication was essential.
  2. Describe the situation that occurred and provide some statistics to display the severity of the incident.
  3. What types of communication/procedures were used during this incident? Provide examples on the information that was disseminated and how it aided in resolving the situation HEALTH COMMUNICATION.

Social Marketing Management and Organizational Behavior

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Part 1
Transparent and accountable governance and strong leadership are the cornerstones of successful public health operations and delivery of public health services.Respond to the following questions in relation to governance and leadership:
1. What are the differences between governance and leadership?
2. What systems or processes should public health agencies utilize to ensure communication and accountability between their governing board and leaders?

Justify your answers.According to Kotter (2001), ” . . . leadership and management are two distinctive and complementary systems of action. Social Marketing Management and Organizational Behavior

Each has its own function and characteristic activities. Both are necessary for success in an increasingly complex and volatile business environment.”Respond to the following questions in relation to management and leadership:
1. What are the differences between leadership and management?

2. Why do you think Kotter described leadership and management as complementary systems of action?

In recent years, the optimal management structure has shifted from a narrow span of control to a broad or wide span of control. Earlier, three to seven individuals were reporting to the same manager (narrow span), whereas today, it is common to have twenty or more staff members reporting to the same person (broad span), as stated in the course textbook.Based on the readings for this week, the South University Online Library, and the Internet, respond to the following discussion points:
Identify at least one pro and one con for each span of control described above.
State, with reasons, which of the two structures you would recommend.

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Part 2
Several decades ago, Kotler and Zaltman (1971) first used the term “social marketing” to describe the application of marketing theory to solve social- and health-related issues. Since then, social marketing has grown in popularity and usage within the public health community, including within national agencies such as the Centers for Disease Control and Prevention (CDC) and state and local health departments.
Some of the factors responsible for the success of national social marketing campaigns are the efficient use of financial resources to develop marketing strategies, consistent messages across geographic boundaries, and uniform evaluation measures.

Respond to the following discussion points in relation to social marketing campaigns:
What challenges might you expect when adapting a national social marketing campaign in your local community?
Recommend ways in which your local health department may address these challenges.

References:Kotler, P., & Zaltman, G. (1971). Social marketing: An approach to planned social
           change. Journal of Marketing, 35(3), 3–12.Kotter, J. P. (2001). What leaders really do. Harvard Business Review, 79(11),
           85–96. Social Marketing Management and Organizational Behavior

IDENTIFYING AND PRIORITIZING HEALTH PROBLEMS

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Community health assessments are used by health planners to identify, and prioritize health problems within a given community. To prioritize health programs and their development, a needs assessment is used.

There are four types of needs that should be considered in a needs assessment. Although there is no single way to conduct a needs assessment, the basic steps to conducting a needs assessment can be identified.

Using the South University Online Library or the Internet, research about needs assessments and the types of health needs in your community. Based on your research, create a 2- to 3-page Microsoft Word document that: IDENTIFYING AND PRIORITIZING HEALTH PROBLEMS

  • Describes the four types of needs and compares them. Explains the interaction of the four types and the role of each type of need in the community assessment process.
  • Selects one of the four needs and provides an example of how this need can be applied to a health issue in your community. Describes the potential pitfalls of focusing a needs assessment on a single need. Provides examples to support your assertions.
  • Identifies and describes the basic steps of conducting a needs assessment and also explains the importance of each.
  • Describes any additional steps that should be considered in the assessment process.

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Support your responses with examples.

Cite any sources in APA format.

Submission Details

Name your document SU_PHE4055_W2_A2_LastName_FirstInitial.doc.

Submit your document to the W2 Assignment 2 Dropbox by Tuesday, August 8, 2017.

Assignment 2 Grading Criteria Maximum Points
Described the four types of needs and compares them. Explained the interaction of the four types and the role of each type of need in the community assessment process. 15
Selected one of the four needs and provides an example of how this need can be applied to a health issue in the community. Described the potential pitfalls of focusing a needs assessment on a single need. Provided examples to support assertions. 10
Identified and described the basic steps of conducting a needs assessment and also explained the importance of each. 10
Des

IDENTIFYING AND PRIORITIZING HEALTH PROBLEMS

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Community health assessments are used by health planners to identify, and prioritize health problems within a given community. To prioritize health programs and their development, a needs assessment is used.

There are four types of needs that should be considered in a needs assessment. Although there is no single way to conduct a needs assessment, the basic steps to conducting a needs assessment can be identified.

Using the South University Online Library or the Internet, research about needs assessments and the types of health needs in your community. Based on your research, create a 2- to 3-page Microsoft Word document that:

  • Describes the four types of needs and compares them. Explains the interaction of the four types and the role of each type of need in the community assessment process.
  • Selects one of the four needs and provides an example of how this need can be applied to a health issue in your community. Describes the potential pitfalls of focusing a needs assessment on a single need. Provides examples to support your assertions.
  • Identifies and describes the basic steps of conducting a needs assessment and also explains the importance of each.
  • Describes any additional steps that should be considered in the assessment process. IDENTIFYING AND PRIORITIZING HEALTH PROBLEMS

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Support your responses with examples.

Cite any sources in APA format.

Submission Details

Name your document SU_PHE4055_W2_A2_LastName_FirstInitial.doc.

Submit your document to the W2 Assignment 2 Dropbox by Tuesday, August 8, 2017.

Assignment 2 Grading Criteria Maximum Points
Described the four types of needs and compares them. Explained the interaction of the four types and the role of each type of need in the community assessment process. 15
Selected one of the four needs and provides an example of how this need can be applied to a health issue in the community. Described the potential pitfalls of focusing a needs assessment on a single need. Provided examples to support assertions. 10
Identified and described the basic steps of conducting a needs assessment and also explained the importance of each. 10
Des IDENTIFYING AND PRIORITIZING HEALTH PROBLEMS

ENVIRONMENTAL HEALTH ISSUES

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You have learned about the various environmental issues, including physical, chemical and biological agents that impact our health.

Based on your understanding of the environmental issues, create a 5- to 6-page Microsoft Word document that includes the answers to the following questions:

  • Examine the regulatory agencies related to your chosen environmental agent? What is the role of these agencies?
  • Discuss the environmental standards related to your chosen agent? How will these standards decrease the hazards in your local community?
  • Analyze the factors (such as physical, cognitive, behavioral, financial, and emotional) that can influence your chosen environmental issue. Describe the impact of your chosen environmental issue on a diverse population. Support using examples.
  • Evaluate the ways in which the environmental issue will impact the involved staff. Also, discuss how different staff will be involved to deal with the issue. ENVIRONMENTAL HEALTH ISSUES

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Support your responses with reasoning and examples.

Pesticides have a broad application, including their use in occupational and nonoccupational settings. Many pesticides have been linked to adverse health effects, and as a result, have been banned from use.

Using your course textbook, the South University Online Library, and the Internet, research on episodes of exposure to pesticides that caused adverse health outcomes in humans. Choose one episode and respond to the following questions:

  • What are the health effects that the pesticide exposure caused in humans?
  • What are the steps that could have been taken to prevent the adverse health outcomes from occurring?
  • What are the changes required in the existing law that could discourage the reoccurrence of such exposures?
  • Apart from law enforcement, what are the other ways to prevent future occurrences of such episodes?
  • Explain the association between exposure to pesticides and health effects ENVIRONMENTAL HEALTH ISSUES
  • please cite sources

Developing an Instructional Unit

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This project will help you focus on the important concepts presented throughout the course.

For this project, you will be expected to develop three lesson plans as part of an instructional unit on a subject of your choice focusing on one disease. The project will contain one lesson plan focused on education of a patient, one on family education, and one on staff development. Developing an Instructional Unit

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The plans should demonstrate a logical approach to teaching, communicate what is to be taught and how, and outline how objectives are to be evaluated. At a minimum, each final lesson must contain the following components:

Introduction:

  • Provide the title of the lesson.
  • Identify and describe the learners.
  • Include Learner Assessment: educational level, developmental level, readiness to learn, etc.
  • Describe the educational setting: (staff development, patient education, family education, etc.).

Purpose and rationale for the lesson(s):

  • Provide a rationale for selecting this lesson.
  • Describe the philosophical or theoretical basis for teaching approaches used in the lesson.

Statement of goals and objectives:

  • Write several broad instructional goals for the educational experience.
  • Write several behavioral objectives based on Bloom’s taxonomy.

Instructional methods and evaluation of learning—For each objective:

  • Describe the lesson content.
  • Provide a sequence for teaching activities.
  • Describe instructional strategies.
  • Indicate time allotted for each activity.
  • Describe the instructional resources (materials, tools, etc.) to be used.
  • Describe how the learning will be evaluated Developing an Instructional Unit